Maresyl Nasal Spray packaging Design Proposal

"Smug" cuteOshenii - a nasal spray packaging design

"Smug" cuteOshenii - a nasal spray packaging design

Wisebrand Agency commisioned me to design a new packaging proposal for Maresyl Nasal Spray that reflected the promise of the product: feeling confident that they chose this brand and happy to breath easily again. I used the common Romanian phrase "cu nasul pe sus" (nose in the air) giving it a new meaning - not about being smug, but about being happy to breath, smell, enjoy life. I made 4 characters, one for each type of product: kids, regular, synus and allergies. Using colorful and illustrated packaging also delivered on the promise of making the product stand out at the counter amongst its competitors while making it easy to remember.
 
 

Wisebrand Agency commisioned me to design a new packaging proposal for Maresyl Nasal Spray that reflected the promise of the product: feeling confident that they chose this brand and happy to breath easily again. I used the common Romanian phrase "cu nasul pe sus" (nose in the air) giving it a new meaning - not about being smug, but about being happy to breath, smell, enjoy life. I made 4 characters, one for each type of product: kids, regular, synus and allergies. Using colorful and illustrated packaging also delivered on the promise of making the product stand out at the counter amongst its competitors while making it easy to remember.
 
 

SINUS
CLASSIC
COPII
ALERGII